|What’s New at HomeBinder |
Release of a Highly Requested Feature: Property Valuation Tracker
This brand new feature incorporates an algorithm that integrates data about any home maintenance, projects or capital investments with third party data about property values and neighborhoods to enrich the binder to help homeowners better track and understand the value and equity in their home. As the information is added to the HomeBinder, the valuation is updated. The homeowner can easily export information to a public seller report if they choose. This is only Version 1 of this new feature set, we will be releasing additional enhancements over time.
New Monthly Email to Homeowners
We continue to enhance our monthly email to homeowners to increase engagement and help give you more visibility. We now include the Homebuilder Home Score, a better view of maintenance and appliance recalls, as well as revised partner branding. We hope this monthly email helps to keep you top of mind with your clients.
#1 Introduce HomeBinder to your client prior to delivering the binder
Give home buyers and owners a preview of what they will receive verbally, through another automated email or through a flyer handout. Let them know how they will benefit from the service that is a gift from you for the lifetime of their home ownership. This will help to increase your brand awareness and direct association between you and their HomeBinder.
#2 Use your onboarding kit to get started quickly
The onboarding kit contains a wealth of information including administration training and setup templates that let you edit the information you have put in the HomeBinder and brand what is custom to your business. As well, it contains a description of HomeBinder and other marketing language and collateral to give to your agents to help them understand the service. Use your onboarding kit within 7 days to get your account setup and start delivering value immediately!
For any additional information or assistance with onboarding or introducing HomeBinder to your clients, please contact our Customer Success team at firstname.lastname@example.org.
HomeBinder will be participating in the Innovation Hub at the upcoming Digital Mortgage Conference from Sept. 14-17, 2020 and will be showcasing HomeBinder as a valuable retention and referral platform for the mortgage industry. In this virtual exhibit hall, we will be showcasing videos, collateral, providing a link to our demo, and more. For more information on the conference visit: https://www.nationalmortgagenews.com/conference/digitalmortgage
Be sure to look for our next month’s newsletter where we will be highlighting our new Authorized Partner Program.